Tuesday 12 January 2010

Music Magazine Front Cover Analysis

Q Magazine Front Cover

Language - The first thing we notice on any magazine cover is the image, if we don't like the images were more likely to move on to the next magazine on the shelf. Muse's front man Matt Bellamy who the main image is off is very well known as muse if often credited as one of Britain's best bands. They recently returned with a much anticipated album, it is things like this that makes them such a good choice to have as the cover of your magazine because everybody is interested in them. Keeping to the theme on contemporary music Matt Bellamy is however dressed in his bands own style of clothing, which is not in tune with the magazine normally. The mast head, font type and font colour are all simple yet effective too. This is crucial when targeting specific audiences because anything other than contemporary would be misleading and would loose some customers.

The camera shot used (Long shot) creates an eye catching statement look. This will automatically draw the reader’s attention, as he is displaying the typical view of a band member smashing up instruments.

The layout of this magazine is very simple, there is little unfilled space; this is very eye catching with the image clearly being what the institution wants you to focus on. The choices of colours used are typical to most magazines using black with a splash of a different colour to highlight they key parts of each headline.

Like other magazines 'Q' consists of a barcode and price on the front. This may be because they wish to let the reader decide on whether to buy it or not, based on the price because for some it would not be a consideration with the types of musical acts on the covers. Like the majority of magazines the month of publication and the year is printed in the lower left hand corner of the cover page.

Ideology- The ideology of this magazine seems to be to show an up to date, in the moment outlook on contemporary music. It does this by using well known people within the industry to cover their magazine as well as who they feature in it. Using a stylish, laddish, confident pose Matt Bellamy shows the right ideology for the magazine.

Institution - Q music magazines institution is Bauer Media, Bauer Media is a division of the Bauer Publishing Group; Europe’s largest privately owned publishing Group. The Bauer Publishing Group is a worldwide media empire offering over 230 magazines in 15 countries, as well as online, TV and radio stations.

Audience - Looking at the language of this music magazine front cover I think it's aimed at both men and woman who have an interest in all modern music. What leads me to believe this is that Matt Bellamy (Muse) who we can see in the main picture falls under this category. The cover lines are targeted at both a male and female audience. I think this magazine is aimed at more of an adult audience generally because of the topics they cover. Through reading the magazine myself I would say that is correct but it is too brief, I would say that the readers come from a B1 C1 group as the price is towards the expensive end of the scale for a magazine so would put off the students etc.

Representation - this magazine is representing well known, talked about figures within the music industry. By using figures like these for example Matt Bellamy (Muse), the representation of the magazine which is a positive take on what is happening at the moment within that industry is capable of happening.

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