My magazine will target both male and female readers from the age of 15 and onwards, as it is looking at a more student market. It will appeal to those individuals who have a passion for the latest trends in music and who wish to learn more about the industry itself and the artists who represent it. On the other hand it will also target those individuals who wish to learn more about music festivals and gigs as this is commonly used in music magazines by which they review tours and line-ups for festivals. Having fewer restrictions allows my magazine to appeal to the highest number of customers as possible. This allows me to get a higher profit than say if I limited the magazine to only males, and making money is the highest priority of these sorts of magazines.
Here is a typical image of the type of person that would most likely purchase my magazine because of the type of clothes he is wearing as the age he is. The sorts of television programs my target audience is likely to watch is MTV & Hollyoaks, as these are marketed towards teenagers like my magazine is. This sort of person is likely to shop in Topman, River Island, Burton and H&M as they design clothes suited to this target audience, while they would also shop at many designer outlets. This magazine will provide information which the audience will talk and chat about with their friends who want to be the first to know all the latest news and song releases.
No comments:
Post a Comment